Philippine ChaumontAgathe ZaerpourChaumont-Zaerpour2312330232

Kenya is a country with a young population, full of would-be consumers. Chaumont Zaerpours Things People Wear in Kenya is a photographic study of fashion as lived, worn, produced and consumed there. The book is an extensive, meandering observation of unscripted and posed contemporary clothes-wearing. Kenyan urbanites can choose from three principal clothing sources: local fashion labels, which are expensive and for most unaffordable as the raw materials are imported; mass-produced low-quality yet still comparatively dear garments from countries further east; or the mitumba trade, second-hand clothing which originates in Western clothing donation. This business, which has emerged over the past three decades, works when used clothes are exported from Europe and sold, at low cost and in high volumes, to African buyers, ending up distributed through market stalls. The photogra